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Get Out Of Your Head For Success

Business, Helpful Tips, Virtual Assistant News

Get Out Of Your Head For Success

Success in business stems from success in other areas of your life. You can’t really succeed to the extent that you would like to financially without making sure you’re up to par in other parts of your life, such as your mental state and physical fitness.

By keeping up with those parts as well, you’ll be much more well-rounded and able to succeed so much easier. Mental wellness is a very important aspect of your life and it’s extremely important for your success.

Mental health, for many years, was overlooked and not seen as a priority. A new term has emerged in recent years: “high functioning anxiety.” Although it is not yet a mental health diagnosis, it helps to describe something so many are experiencing. It has been shown that mental health is extremely important and is directly linked with your success in life.

You can’t go far in life when you’re struggling with things like anxiety because you’ll always be in your own head and unable to make the advancements you need for success. In her book, The Happier Approach, Nancy Jane Smith, walks people through how to get out of their head and into their body. Shifting your focus is sometimes just what you need!

In order to have a healthy mind, you need to give yourself time to relax and decompress, because, if you’re crowding your life with all work all the time, you’re going to get burnt out and start to dislike the job you’re doing. If you don’t enjoy what you do, it’s going to go downhill fast. You’ll put in less and less effort and you’ll never attain that success that you want.

Just as your mental well-being is important, so is your physical health.

Good physical health allows you to wake up each day feeling refreshed and ready to go, something that’s very important for your happiness and for your success. Being physically active and fit is good for your health, and it also helps you find happiness more frequently.

Keeping your body hydrated, properly nourished, and challenging yourself physically are the best ways to keep you in top physical health. I can hear you saying “but I don’t have time to workout”. Guess what, you really do have the time, you just need to find it.

“Workout, workout as hard as you can, and workout without excuses nor apologies. The discipline of tough physical training is obviously great for mental and physical strength, but over time, it also instills many more important lessons in a gradual and subtle progression. … It is the sheer effort but also the rest, nutrition and focus. These same skills, that are so important to our business and personal life, cannot become better engrained than through challenging training." --Itay Rosenfeld, CEO of Voxbone, a provider of Communications-as-a-Service (CaaS)

Without a healthy mental state and physical fitness, life can become a bit stale. Tracking progress in both of these categories is crucial. When you’re journaling or making notes about your day, talk about things that you’ve done to better your physical and mental health and be specific.

By keeping notes on your progress, you can tweak your methods in order to have better results, especially after seeing what worked for you and what didn’t. Everyone has different needs, so what might work for one person might not work for you. Find your balance.

Remember, as tempting as it is to only focus on success, you need to focus on all aspects of your life in order to truly be successful,. Take a look at 33 Daily Habits, which gives you simple, daily habits of successful entrepreneurs. There’s no fun in being financially well-off if you’re depressed and out of shape.

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Hire a Tax Preparer or Go It Alone?

Bookkeeping, Business, Income Tax Preparation

Hire a Tax Preparer or Go It Alone?

Albert Einstein once said, "The hardest thing in the world to understand is the income tax".

But more and more people are making the move to doing their taxes at home. With programs like 1040.com andFreeTaxUSA available, the process can be simplified and the refund swift in coming. However, going it alone is not always the wisest or most cost-efficient choice.

Let’s weigh some of the key factors in determining whether you should go it alone, or enlist the aid of a professional tax preparer.

Is it worth your time?
For the self-employed, it may be more advantageous to enlist the services of a professional tax preparer or Certified Public Accountant (CPA). Doing your own taxes, especially those related to a business, takes time. And, time is money.

Do you have the knowledge to glean all of the tax-related benefits involved in owning your own business?
Being self-employed may just be one of the greatest tax strategies of our time. As a self-employed individual, you are in control of your taxable income. With the right know-how, you can fully control how much tax you pay. In fact, there are many tax advantages to being self-employed, and, oftentimes, a professional can find tax savings and deductions related to your business that you may have otherwise overlooked.

Ultimately, for the self-employed, it’s a matter of weighing the cost against the advantages of hiring a professional. Keep in mind, however, hiring a professional can often result in tax savings that more than make up for the cost of the service.

What if you aren’t self-employed? What if you are filing for yourself or your family?
In this case, it may be worthwhile to consider going it alone. Programs like 1040.com make it easier for you and will walk you through the process step-by-step and often make receiving your refund a simple and expedient process.

Above all else, though, the best rule of thumb to follow in either situation is to trust yourself. Base your decision on whichever route gives you the most peace of mind. If you are comfortable completing the tax forms and utilizing the programs available for going it on your own, then this may be the best route for you. If however, you have any doubts or concerns, your best bet may be to hire a professional tax preparer.

Whatever you decide, download our Tax Preparation Guide and Checklist to help you better prepare.

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Your Complete Guide to Strategic Task Lists

Business, Goals and Business Planning, Strategic Thinking, Time Management

Your Complete Guide To Strategic Task Lists

Here’s the honest truth for entrepreneurs - your task list will NEVER be complete. There will always be more to do! So how can you manage everything without tasks or projects slipping through the cracks? Use strategic task lists.

Why You Should Use a Strategic Task List

A strategic task list is a list of tasks that can help you achieve your goals. It is a tool that can help you stay organized and focused on what you need to accomplish. It can be used for a variety of purposes and is one of the strongest time-management tools you can have in your arsenal.

Strategic Planning:

Use the list to organize your thoughts and plan out your agenda for the day or week with each item representing an action or project you want to complete.

Goal Setting:

The tasks on the list are those things that support your goals, making it easier to remember what needs to be accomplished in order to reach them.

Resource Management:

This type of task list is often used by people who need reminders about what’s happening at work so they know which meetings they need to attend, identify gaps, and maximize capacity.

Change Your Strategy by Having a Strategic Task List

If you have a task list, you are more likely to complete it within time limits which will lead you to accomplish your goals faster.

With a written strategic task list, you are less likely to be derailed or distracted by small tasks that may not seem urgent but actually are urgent. Being able to identify what needs immediate attention is important for an organization’s success.

When there is clarity about what needs to be accomplished time gaps are eliminated and you achieve maximum productivity levels.

Create the Perfect Strategic Task List

Creating the perfect strategic task is easier than you might think. Following these simple steps will ensure that your task list is effective:

First, do a brain dump! Using a pen and paper, set a timer for 15 minutes. Write down EVERYTHING that you need to do - business and personal. Do not assign deadlines, edit or prioritize yet. When the timer goes off, try to go for another 5 minutes.

Next, prioritize the tasks using the time management matrix:

Urgent + Important: Must do tasks with a clear deadline such as paying taxes, paying bills, completing work on a deadline. If this isn’t done - there is a clear consequence!

Urgent + NOT Important: Time-sensitive tasks that should get done such as replying to your emails, client communication, working with your team. This is an excellent area to automate and systemize.

NOT Urgent + NOT Important: These are tricky tasks because these are the ‘should do’ tasks we say yes to without determining if they really help us reach our goals. Learn to say NO to these tasks. Outsource to another to handle this area.

NOT Urgent + IMPORTANT: This is where you want to play! Focus your time and energy on important revenue-generating tasks such as marketing, sales, or developing new revenue streams.
Many of the tasks should be based on your goals. I find it helpful to keep a printed copy of my goals on my desk, usually in my day planner, for quick reference.

Finally, check your daily task list at night and prioritize the remaining tasks based on what you should be working on first. Create a fresh list every morning pulling forward the unfinished tasks from the day before.

It is important for any organization to have a strategic task list. Whether your company has 1 employee or 100 employees, using strategic lists will help them understand the steps needed to reach the end goal and thus, provide stability and consistency in your strategy.

To help you get started with your strategic goal planning, grab this FREE Goal Planner:

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Are You Realistic About Your Goals?

Business, Goals and Business Planning, Strategic Thinking

Are Your Realistic About Your Goals?

People often struggle in both life and business with the process of goal-setting—more than likely, you’ve read a lot about creating SMART goals. SMART is an acronym for: specific, measurable, attainable, realistic, and timely. SMART goals give direction and focus to your efforts. If your goal is without focus, or if you are unable to tell if it's working, odds are you'll be wasting time.

Let's Be Clear

If there’s one thing that keeps people stuck, it’s a lack of clarity.

You know you want to quit your soul-sucking day job in favor of the freedom of self-employment, but you aren’t clear on the steps to take. You want to take an exotic vacation, but you aren’t sure where to go—or how to make it happen. You want to grow your business but aren’t even sure what that means.

The truth is, with ambiguous “goals” such as these, in five or ten years, you’ll still be right where you’re at today. But with a little clarity, you can achieve any goal you can conceive. The first step is simple, visualize what you want.

Start With A Vision

A vision board is a planning tool that allows you to unleash your creativity and daydream in a tangible format. Vision boards can serve to keep you inspired when boredom strikes and remind you of why you’re working so hard when all you want to do is take a nap. Best of all, creating a vision board is easy—and fun!

Start by collecting images that represent your biggest goals. Gather pictures from magazines, photos from a favorite vacation, ads of products you want to have. I had a postcard from the New Yorker hotel I used to keep pinned on a board above my desk. I looked at it every day and knew I would be there one day. Four months later, I accepted a position at a start-up company in New York City!

Use images, graphics, photos that express what you want. Dollar signs, or a specific figure, to represent your desired bank account balance. Phrases and quotes that inspire you. Add it all to your new vision board.

Your vision board is a living document. Your dreams and goals will change. Some you will achieve and remove from your board to make room for bigger and better dreams. Some you will decide no longer matter, and you’ll trade them for some others. It’s your vision, and it’s entirely up to you what dreams you choose to follow.

Keep your vision board within sight; you’ll be better able to focus on the steps necessary to reach your goals. I keep mine hanging on my wall directly opposite my bed. It’s the first thing I see in the morning and the last thing I see before going to sleep.

Now, Create Your Goals

Using your vision board as your roadmap, create three SMART business goals and at least two SMART personal development goals. Quantitate each goal and include a deadline date. Write your goals out and keep them visible. If this is not feasible, make sure they are easily accessible.

Keep It Real

It’s fun to fantasize about becoming a millionaire or making a high six-figure salary while sitting on the beach. The problem with this is that it’s just not that realistic. It’s not to say that no one has ever done it, but more than likely, they already had tons of resources like money and contacts that allowed them to delegate while they were lying on the beach.

When you come up with a figure or a measure for your goal to track, you want the number to be realistic and not just pulled out of thin air.

To be accurate and realistic about how much you can earn, you need to figure out the order of operations at your business. How many hours will you have available for clients, and how many hours will be set aside for business administration? A typical 40-hour workweek will probably give you four or five hours billable in a day, and the rest of the time, you’ll need to work on marketing and other aspects of your business. If your billable rate is $40 an hour, that will provide a gross income of $1,000/week. Reduce that by business expenses and personal draw to reach your net income. Will that be enough to sustain and grow your business?

Perhaps you can find other ways to increase your billable hours, such as outsourcing or hiring full-time employees. The main thing is that you should not leave these numbers to chance. Design your entire day and determine what is realistic for your goals in each case. Don’t just pull a number out of the air. Think about the number and how it can happen or not happen before you put it in writing.

Personally Speaking

Use the same process for your personal development goals. Think about what skills you want to improve; how long will it take to develop? Are there classes you can take? A good freelance education source is Freelance University. You can find any skill development course in their extensive library. Now, create a SMART goal. For example, perhaps you want to become more efficient with Excel to maintain your financial plan or even automate some of your tasks. You could write, “By March 1 (or any date you choose), take an Excel course to increase efficiency with some of my business administration tasks.”

Review Your Goals

Now that you’ve taken the time to create some fantastic goals set up a schedule to evaluate your goals. I suggest reviewing your goals quarterly at a minimum. Assess where you are, is the goal progressing as anticipated; are you on track to complete as stated? Make any necessary alterations and note why the changes are required.

Planning and working towards your goals should not be a source of stress if you remember to think about what you want and how you will get there. This step helps clarify expectations and ensures that the goal is SMART and worthwhile.

To help you get started with your strategic goal planning, grab this FREE Goal Planner:

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Effective Daily Planning: Getting Things Done

Accountants, Accounting Firms, Business, Goals and Business Planning, Helpful Tips, Time Management

Effective Daily Planning: Getting Things Done

It's no secret that the world is a fast-paced place. We're constantly inundated with new information, technology, and change. For many Accountants and CPAs, this pace can be overwhelming. If you don't take the time to plan your days, you can easily lose focus and become less productive. This can lead to even more stress and anxiety as you try to play catch-up.

Not planning your day can lead to missed opportunities and goals and can hurt your client relationships.

Learning to be more productive in your everyday life is important to combat this. And while there are many different ways to increase productivity, one of the most important is learning how to effectively plan out each day.

First, you must define what "done" means to you and your staff if planning their day. Knowing your "done" will help you plan realistically (and stop when it's 'done' – no perfectionism allowed). This may mean setting a daily or weekly goal for what you want to achieve. For example, if your goal is to complete your continuing education plan, "done" could mean completing two hours daily. If your goal is to engage more with your followers on social media, "done" could mean posting and interacting three times a week. Once you clearly understand what "done" looks like, you can start to really plan your days.

Next, you must decide what end results would make the day a success for you and your team. This will help you focus on what's truly important and let go of anything that isn't. This step involves really thinking about what you want and need to achieve. If you don't know what results you want, it's pretty hard to plan your day effectively!

The next step is to break down those desired results into tasks - the actions you need to take to make the day a success. Be mindful of what you choose to prioritize, you don't want to waste time doing tasks that won't help you achieve your daily goals. This is also a great time to note any tasks that you can delegate to your virtual assistant to lighten your load.

Planning and Preparing

Now that you've decided what "done" looks like, selected your goals for the day, and broken them down into tasks, it's time to start planning and preparing.

What does that look like? For many, it involves planning out times throughout the day for specific prioritized tasks. Start with the most important tasks first.

Part of the planning process also involves preparing. Ensuring you have all the necessary resources is an important piece of the productivity puzzle. Try sketching out a general plan for the week in advance and list the resources you need to obtain or access for each task. Especially if it’s something you need from someone else or if you need to provide it to a staff member so they can do their task. Preparing in advance allows time for you to get all of those things together.

Another part of the process is to plan ahead. Use a weekly or monthly planner in addition to the daily plan. Planning ahead allows you to allocate your time appropriately to achieve your goals. If you want to complete a large number of work tasks, but you also have several doctor appointments, meetings, kids’ activities, etc., scheduled that week, you’ll quickly see that you do not have as much time as you thought and you can prioritize tasks accordingly.

Bonus tip: Publishing the company's weekly or monthly plan also helps your staff better plan their day!

You can also use productivity technology that's available to you to make your tasks easier. Many tools are available today that can automate processes or at least make them simpler or faster to complete. Digital planners, Google Calendar, productivity apps, AI tools, scheduling tools, etc., are all technology resources you can utilize to make your life (and work!) easier. Don’t get so caught up in finding the “perfect” technology to use either – the best tools are the ones you will use consistently.

If you are not as productive as you think you should be or if your staff hangs out more at the water cooler, using a strategy like the ones shared above can be an excellent way to get things done by focusing on the goals and tasks most important to your accounting firm. And finally, check your plans often to ensure they match your goals and adjust when necessary. What works in the summer months may not be realistic during Tax season.

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Anatomy of a Data Breach

Accountants, Accounting Firms, Business, Cybersecurity, Helpful Tips, Online Security, Tech and Security

Anatomy of a Data Breach

Arguably no phrase has dominated the tech world in the last 24 months more than the term "data breach." The past two years have been saturated by headlines of cybersecurity mishaps, from breaches that have impacted critical infrastructure like the Colonial Pipeline to hackers compromising healthcare records at UC San Diego Health. Yet, despite the prevalence of the breach-centric news cycle, many everyday individuals may not know what a data breach is, how they typically start, and why they occur.

According to IBM, the average time it takes to identify that a breach has occurred is 287 days, with the average time to contain a breach clocking in at 80 days. And with 81% of businesses experiencing a cyberattack during COVID, individuals must be familiar with the anatomy of a data breach to keep their data and their client's data safe.

With that in mind, here is some helpful background on data breaches and why they are so problematic.

What is a data breach?

While it may seem complex, a data breach is straightforward to explain once you clear away the jargon fog. According to Trend Micro, a data breach is "an incident where information is stolen or taken from a system without the knowledge or authorization of the system's owner." And while data breaches can result from a system or human error, a vast majority of data breaches result from cyber attacks, where a cybercriminal gains unlawful access to sensitive system data. For example, 92% of the data breaches in Q1 2022 resulted from cyberattacks.

What kind of data can be breached?

Unfortunately, cybercriminals look to get their hands on any information they can, ranging from more sensitive information such as social security numbers and credit card information to more obscure data like past purchase history.

What are some of the tactics used to execute data breaches?

Cybercrime is getting more sophisticated each day. However, cyberattack tactics do not have to be cutting-edge or advanced to be effective. Here are a few examples of popular tactics used by cybercriminals:

Phishing: Phishing is when a cybercriminal pretends to be a legitimate party in hopes of tricking an individual into giving them access to personal information. Phishing is one of the oldest tricks in the book for cybercriminals, but it is just as effective as ever. For example, 80% of security incidents and 90% of data breaches stem from phishing attempts.
Malware: Another tried-and-true method for cybercriminals is malware. Malware is malicious software that secretly installs itself on devices – often by a user engaging with fake links and content – and quietly gains access to the data on an individual's device or a business network.
Password Attack: Through password attacks, cybercriminals seek access to sensitive data and networks by "cracking" user passwords and using these credentials to get into networks and extract data from a given network.

The best way to stop a data breach is to stop it before it even starts. This includes taking steps from making sure passwords are long and complex to reporting all suspicious emails. If you suspect you have been the victim of a breach, immediately contact your IT department or device provider to notify them and follow subsequent protocols to help them scan, detect, and remediate any issues.

For more information on protecting your data, your client’s and your family, visit our Cybersecurity page.

#BeCyberSmart

LEARN HOW TO PROTECT YOU AND YOUR CLIENT

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4 Easy Steps to Keep You Secure

Accountants, Accounting Firms, Business, Cybersecurity, Helpful Tips, Online Security

4 Easy Steps to Keep You Secure

Cybersecurity has become one of the biggest hot topics inside and outside technology circles over the last two years. From securing learning devices due to a rise in digital learning during the COVID-19 pandemic to coping with the fallout of high-profile breaches of national infrastructure such as the Colonial Pipeline, there is a seemingly endless news cycle dedicated to cybersecurity mishaps and concerns.

And with this onslaught of negative news, it can be easy for everyday individuals to become overwhelmed and feel powerless in the face of the “insurmountable” threats posed by cybersecurity. But in actuality, nothing could be further from the truth.

With all of the jargon that is typically thrown around about cybersecurity, there is a longstanding misperception that cybersecurity is beyond everyday people and that it should be left to professionals. Moreover, there is a prevailing sense among the public that breaches are simply a fact of life and that we should just learn to deal with them. But this just isn’t true. In fact, everyday people have a huge role to play in cybersecurity threat prevention, detection, and remediation. For example, according to IBM, 95% of breaches have human error as the main cause. Therefore, everyday technology users are very much the first line of defense when thwarting cybercrime. Unfortunately, many individuals are unaware of some of the best practices for boosting cybersecurity and how easy they are to use.

With that, here are a few key best practices that everyday people can implement today to enhance their own cybersecurity and create a more secure world for everyone.

Watch Out for Phishing

Phishing – when a cybercriminal poses as a legitimate party in hopes of getting individuals to engage with malicious content or links – remains one of the most popular tactics among cybercriminals today. In fact, 80% of cybersecurity incidents stem from a phishing attempt. However, while phishing has gotten more sophisticated, keeping an eye out for typos, poor graphics, and other suspicious characteristics can be a telltale sign that the content is potentially coming from a “phish.” In addition, if you think you have spotted a phishing attempt, report the incident so that internal IT teams and service providers can remediate the situation and prevent others from possibly becoming victims.

Update Your Passwords and Use a Password Manager

Having unique, long, and complex passwords is one of the best ways to immediately boost your cybersecurity. Yet, only 43% of the public say that they “always” or “very often” use strong passwords. Password cracking is one of the go-to tactics that cybercriminals use to access sensitive information. And if you are a “password repeater,” once a cybercriminal has hacked one of your accounts, they can easily do the same across all of your accounts.

One of the biggest reasons that individuals repeat passwords is that it can be tough to remember all of the passwords you have. Fortunately, by using a password manager, individuals can securely store all of their unique passwords in one place. Meaning, you only have to remember one password. In addition, password managers are incredibly easy to use and can automatically enter stored passwords when you visit a site.

Enable MFA

Enabling multi-factor authentication (MFA) – which prompts a user to input a second set of verifying information such as a secure code sent to a mobile device or to sign-in via an authenticator app – is a hugely effective measure that anyone can use to drastically reduce the chances of a cybersecurity breach. In fact, according to Microsoft, MFA is 99.9 percent effective in preventing breaches. Therefore, it is a must for any individual that is looking to secure their devices and accounts.

Activate Automatic Updates

Ensuring devices are always up-to-date with the most recent versions is essential to preventing cybersecurity issues from cropping up. Cybersecurity is an ongoing effort, and updates are hugely important in helping to address vulnerabilities that have been uncovered as well as in providing ongoing maintenance. Therefore, instead of trying to remember to check for updates or closing out of update notifications, enable automatic update installations whenever possible.

#BeCyberSmart - Click here to take our quiz and find out how cybersmart you are!

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Outsourcing: The Key to Success

Accountants, Accounting Firms, Bookkeeping, Business, Goals and Business Planning, Real Estate Agents, Sales and Marketing, Social Media, Strategic Thinking, Time Management, Virtual Assistant News, Working From Home

Outsourcing: The Key to Success

Think back to when you first set out to build your accounting business. Do you remember what your “wants” were? For most, whether building a small business or becoming an entrepreneur, the first need, or “want,” was to have a successful business that provided the income you needed without overtaking your life. Working in the Corporate world was sucking your life away. Sure, you had an awesome career, maybe an excellent salary and title, but at what cost? You were missing out on the joy of life for long commutes and long hours. So you decided to take matters into your own hands.

Fast forward – six months? One year? Five years? Are you enjoying your business success and living that full and rich life, both professionally and personally? If you are, Congratulations! But I’d be willing to bet you are still overworked. So how do you build that successful business and get everything you want? The key is outsourcing.

My Story

My story is very similar to many independent contractors. I was in the Corporate world, living the dream. I had an excellent, well-established career, a fantastic salary and benefits, and a commute from hell. But I loved my job. Then my company had a corporation-wide restructuring, and I found myself without a job. Trying to land another job in an unstable and volatile employment outlook proved futile and frustrating, so I stopped looking and decided to build my own business. My first thought was, “what do I want to be when I grow up.” After careful deliberation, I knew what would make me happiest would be helping others. I thrived when I was employed as a secretary, an administrative assistant, and even an assistant manager. I was at my best in these positions because I was helping, I felt needed, and I knew I was making someone’s life a little bit easier.

So I did what makes sense to me, leveraged all my years of experience and skill set, and became a virtual assistant. Now I help accountants and CPAs like yourself with those annoying daily tasks, so you have the time to focus on growing that business you worked hard to build. This is the number one reason why virtual assistants exist and why we outsource our skills to you. Keep on reading to learn how outsourcing helps your business.

How Will Outsourcing Help My Business?

GROW
Outsourcing can improve your efficiency, cut costs, speed up product creation, and give you time to focus on the important planning and directing that a business owner must do, aside from doing the actual tasks in the business.

BOOST RESOURCES
Outsourcing adds key resources and skills to your arsenal. No need to learn how to manipulate Excel or take a coding class when you can hire someone to do it when you need it.

SAVE MONEY
Outsourcing means you pay your independent contractor only when they are working on your tasks, and you do not pay for non-productive hours.

REMOVE BOTTLENECKS
When you start to outsource tasks in your business, you’ll notice bottlenecks start to clear up, and tasks are being completed more efficiently. Because the truth is, in most small businesses, the bottleneck is the business owner.

FREE UP YOUR TIME
As a business owner, you have a lot to do, but you don’t have to do it all. You started your business to offer your expertise and your point of difference, not spend your day on mundane and overwhelming tasks. By hiring a virtual assistant, you focus your talent on doing things that only you can do.

IMPROVE CUSTOMER CARE
The truth is, someone else can probably do some things better than you. Because of that, if you outsource to the right people for the right things, you can improve your offers, thus improving your customer satisfaction dramatically.

How Do I Outsource Successfully?

Before you start the search, define what it is you want to have done. Being clear on the parameters of your project is half the battle. Here are seven tips to help you along:

Know What You Want – Prepare a detailed job or project description highlighting the expected deliverables, timetable, and budget.
Hire More Than One – Outsourcing based on the parts of a project, such as writing, editing, and formatting, may turn out a better product. And bonus, if one gets sick, the project doesn’t come to a halt or fall back on you.
Know Your Budget – This is a very important step. You need to know the range you are able to pay for the projects you’re trying to outsource.
Do Your Research – Visit their website, check out their social media pages, read their reviews and testimonials. Remember the saying, “if it’s too good to be true, it probably is.” Always check up on anyone you plan to work with, especially if they will be associated with your business name. You would do this if you were hiring an employee, and you should do it anytime you plan to have someone work for your company, no matter the status.
Respect Their Business – Chances are, your independent contract will not be exclusive to you as they are not your employee. How many active clients they have or how they produce your deliverables is not any of your concerns. Use a non-compete statement in your contract to protect your business and clients.
Communicate Regularly and Quickly – A regular touch base is important, especially with long-term projects or retainer bases services such as office admin and management. When your virtual assistant has questions, try to respond back as quickly as possible with the answers.
Pay on Time – This is probably the top three if not the number one complaint most virtual assistants and independent contractors have. If you promise to pay them a certain amount of money for their service, pay them according to your agreement. Don’t hire people if you don’t have the funds to pay at that moment.

Outsourcing is the biggest key to your freedom. Remember that many things you need to be done can be done by someone else. You really can hire experts remotely for a lot less than you think and increase the capabilities of your business fast.

Need a virtual assistant? Schedule a call with me personally! Let's talk about your business and how I can help you.

Not sure what you can outsource to a Virtual Assistant? Download my helpful checklist and discover all the tasks you shouldn't be doing!

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Don’t Rush Into Business! Slow Down and Do This First

Business, Goals and Business Planning, Helpful Tips, Sales and Marketing

Don't Rush Into Business!

Slow Down and Do This First

Everybody wants it now. We live in an instantaneous world – news reaches millions of people as it's happening. Gone are the days of waiting a week for a letter. I remember writing my cousin and then waiting for her return letter, which was always at least two weeks. Do you remember seeing something you had to have in a magazine and ordering it – 6 to 8 weeks delivery time! So be honest, with online ordering and same-day delivery options, we only begrudgingly accept delivery of over two weeks if that's the only option we can find. Many, myself included, will check Amazon first for our wonderful "Prime one day" shipping. I recently saw an ad for a cute animated pumpkin, and rather than go to their website, pay $15.99 shipping and handling, and have it take 2-4 weeks to deliver, I found it on Amazon, and my daughter received it two days later.

I do have a point to make. Many of today's start-up companies and existing businesses have the same mindset. We all want a successful, thriving business with clients lined up around the block, and we wanted it to happen yesterday. Let me pause this thought and tell you I have almost zero patience. I can probably think of over a hundred things that are longer than my patience, such as the time it takes for an embarrassing Tik Tok to trend! My mother would always tell me to have patience, "good things come to those who wait," and that brings me back to my point. A successful business, a trusted accounting firm, or a top dog Realtor does not happen overnight. It won't even happen in a week or 30 days, but if you work at it and start at the beginning, it will happen.

"If you build it, they will come."

I have had five businesses, of which only one is successful. I attribute that to my awesome coach, Tawnya Sutherland, who grabbed my reins and pulled me back. I wanted immediate success. I would get an idea in my head, and I wanted to see it come to fruition yesterday! That is the only reason my other businesses did not survive. I jumped right in without planning and went up the creek without a paddle. I almost did that with TASK Virtual Assistant! But I slowed down and worked on a five-year plan. Let me share some tips to help you build your plan:

Create a Business Blueprint

There are a TON of resources on business plans, business goals, start-ups, etc., so I will not get into the how's. But just like an architect needs blueprints before building a house, so do you before building your business.

Your blueprints should "draw" out:

Product and service development – What is it that you bring to your market? What purpose did you go into business to fulfill? Jennifer Todd, owner FutureView Advisory and FutureView CPA asks, "Are you selling the right thing?"

The definition of a business person is someone who solves problems for others at a profit.

Marketing and Sales - This is easily the most essential part of any successful business. You may have the most remarkable invention on the planet, but if you lack marketing and sales, you are setting yourself up to fail in business.

Learn About Your Target Audience and Industry

The more you understand who you are marketing to, the better you can convert them into paying or loyal customers. Interact with them on social media and ask for feedback after they purchase your products, services, or content.

Be Ready For Financial Setbacks

I was always told not to expect a profit in the first five years. Educate yourself regarding business finance. This includes paying yourself and the costs to create content, accounting systems, other tools, and much more. A poor grasp of finances is one of the most common reasons businesses fail, which is why you should set it up correctly and find the appropriate funding before you start.

Know Your Wants, and Don't Wants

You would think that with all of the opportunities, technology, and variety available in the world today, people would have an easy time defining what they want. Unfortunately, the opposite is actually true. Our world has become so fast-moving and hectic that many people have lost touch with themselves and what is important to them. When asked, many will quickly respond with a quick (and immediate) want: "I want my mortgage paid off."

List out a few wants and don't wants, then write out WHY next to each one. This exercise will help you when it comes time to create your mission and vision statements.

I cannot guarantee that by following these tips you will see a five-digit income or that your accounting firm will hit the Forbes Best Tax and Accounting Firms, but I do know that without a plan, you will not grow your business.

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8 Tips To Keep The Vacation Mood Going

Business, Helpful Tips, Self Care

8 Tips To Keep The Vacation Mood Going

After a relaxing summer vacation, when it's time to get back into the swing of office life, it can be hard to get motivated. The days of fun in the sun seem long gone. My sister and I took a cruise a few years back and let me tell you, I could certainly become accustomed to that lifestyle. If I was hungry, food was there. If I wanted a drink, it magically appeared. We even got our beds turned down, and our towels turned into the cutest animals. Going back to the office wasn't an easy task. I remember trying to come up with one good reason why I should get off that ship! So, whether this summer found you enjoying the royal life, being waited on hand and foot, or family fun and relaxation, just because the vacation is over doesn't mean you can't continue to enjoy your life.

Follow these eight tips to ease back into the work week and keep that vacay feeling going for as long as possible:

Tip #1: Plan your time off

Just because you're back to work doesn't mean that you need to make your life all about work. You should still have plenty of free time that you can plan out and enjoy to the fullest. Plan a fun evening for yourself or your family. You can even plan for a weekend trip somewhere in the near future. Block out your time off on your calendar. And remember, make it a no-work zone – that means no cell phone or email checking!

Tip #2: Take it one day at a time

Sometimes, coming back to work can be overwhelming because there's so much to do. Your mind may race through all the things you'll need to accomplish over the next few weeks. That'll make your thoughts unbearable and you'll long for the vacation that just ended. Instead, focus on one day at a time or even one moment at a time. Your work will get done, no matter how overwhelming it seems. And there will still be time for fun, too.

Tip #3: Organize your life on the first day back

When you first get back to work, spend a day "spring cleaning." If you have a desk job, organize your computer files as well as your desk. Sort through your email and answer only the most important and urgent on your first day back. This can help you feel a sense of accomplishment, while also clearing the clutter.

Tip #4: Do a few half days if you can afford it

If you have a staff, you may be able to do a couple of half days to transition yourself back to work. This way, you can start slowly while getting back into the work mentality, and you'll have portions of your day that you can plan for yourself and your family.

Tip #5: Start planning your next trip early

Even if your next trip is far into the future, you can still dream about what it'll be like. There are many benefits to planning early. When you book a trip early, you can take advantage of early bird discounts. Those who know what they want early will be there to grab the best deals.

Tip #6: Go somewhere special for lunch

On your first day back, plan a special lunch for yourself. You don't have to delve immediately into the usual routine. Pack a special lunch or treat yourself to a meal at a restaurant you love.

Tip #7: Make a vacation scrapbook in your free time

Remember the good times you had on vacation by using your free time to make a scrapbook or write a memoir about your experiences. You can do this after work or on weekends. It's a great way to keep your vacation going in your mind.

Tip #8: Focus on what you love about what you do

If transitioning back to work is turning out to be more difficult than you thought it would be, it might be because you're focusing on the negative aspects of your job. Remember your “why.” Try to focus on the positive and on what you love most about what you do.

Vacation time will be here again before you know it. Learn to enjoy your life no matter what time of year it is. Make the most of each moment by seeking ways to sprinkle that vacation mentality into every ordinary day.

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The Power of Persistence

Business, Comfort Zone, Helpful Tips, Self Care

The Power of Persistence

I cannot tell you how many times I’ve had someone tell me, “you’re nothing if not persistent.” When I get an idea in my head, I’m like a dog with a bone. I just cannot let it go and will do everything possible to make it a reality. Is this the reason for my continued success? I believe so.

Sometimes the secret to success is simple: just keep trying.

Being highly persistent is something that can help you make all kinds of amazing things happen. Like the little ant that moved the rubber tree plant, truly remarkable things can happen when you just don't give up.

Personally, giving up is not an option for me, seriously. I have serious F.O.M.O. (fear of missing out) and always wonder “what if.” Because of this, I simply cannot quit.

But the truth of the matter is that some people may simply be born more persistent than others – or they may have learned the behavior when they were very young. So this bears asking, is it too late to 'decide' to be persistent right now?

Whether or not one's personality can be 'changed' over time is a matter that is contentious among psychologists. However, I believe there are things you can do to make being persistent easier for yourself. But before we can learn to be persistent, we must first understand why we are not persistent.

Why We Give Up

Oftentimes, we fail to stick at things after the first or second failure. Many become disheartened when something doesn’t work out just as planned or as quickly as one would like, and they simply give up.

Here are three of the main reasons we tend to quit:

Reason #1: Effort and Time

One of the biggest reasons we tend to give up and stop being persistent is that whatever it is we're doing takes time – too much time. If you're writing client proposals and getting no responses, this can often seem like a big waste of time; the same goes for starting exercise regimes that don't offer up fast results. The world we live in today is instantaneous, and we want the same with our results.

Reason #2: Our Egos

One of the biggest reasons we often give up trying is that it hurts our ego to fail. If you've failed a business start-up five times (raising my hand here), then you'll be putting your ego through the wringer each time – especially when you have to tell your family and friends. Thus we often make excuses to give up trying, so we can protect ourselves.

Reason #3: Politeness

In many cases, we don't persist because we don't want to "be a bother." While this might sound reasonable on paper, the reality is that you're actually giving up on your dream to be less of a nuisance. Like it or not, being a nuisance is often what you must do to make things happen for you!

Flip the Persistent Switch to ON

We're always told how we can achieve anything if we put our minds to it – how if we keep putting in the time and effort, we will eventually start to see our efforts pay off. It seems that the key ingredient to success in all its forms is persistence. So how do you flip that persistence switch on:

Increase Your Energy

Self-care is one of my favorite topics. Proper self-care keeps the body going. If you’re struggling with fatigue or frustration, you will also struggle to flip your persistence switch on. But having the right diet and exercise regime built around increasing your mitochondria count can do wonders for you. If you have more energy, you won’t have to rely on willpower to be persistent!

Clearly Define Your Goals

Being persistent is often a result of having clearly defined goals that you're willing to work tirelessly towards. If you know precisely what it is that you're trying to achieve and you know precisely how you're going to achieve it, then it's just a matter of executing that plan even when it's exhausting or daunting.

Have a Support Network

go you

We derive strength from those around us. When we're at our last ebb, we think of all the people who believe in us and the people we don't want to let down. Just knowing you have people cheering for you to succeed can often be all it takes!

Practice

And you know what? Persistence takes practice. Even if you find you're prone to giving up, consistently trying to try can help you to develop the persistence you need. Don't give up on not giving up!

Persistence can really pay off. In all kinds of circumstances, you have nothing to lose by trying again and everything to gain if you're successful.

If at first you don’t succeed, try and try again.

The simple fact of the matter is that the more times you try, the more opportunity you have to win.

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Pros and Cons of Working from Home with Pets

2 Comments / Business, Working From Home

Pros and Cons of Working From Home With Pets

I am writing the outline for this week's blog with my cat, aka the C.E.O. sitting on my lap. She is pretty content, purring away and ensuring the correct distance between her and my keyboard. However, if I try to move beyond the bounds of that distance, she lets me know her displeasure with a quick paw stretch that usually involves the claws and my leg!!

This month we've had a few days dedicated to our pets - International Cat Day, Black Cat Appreciation Day, and National Dog Day. So many of us are working from home, trying to run our business in this new remote environment, and have become regular fixtures for our pets. So I wonder how many of us have changed our routines to accommodate our new office mates? With this in mind, I thought it would be fun to look at the pawsitive side of home office pets and the not-so-pleasant side.

The pros of home office pets:

Health Benefits - Working from home can lead to a sense of isolation and bring on depression and feelings of loneliness; however, studies have shown that a quick cuddle with fluffy can help reduce those melancholy feelings. And I don't have to tell you that stress reduction equals better health. Studies show that pets reduce stress and anxiety, so it ma Separation Anxiety kes sense that we are now more productive and focused when working from home.

No Separation Anxiety - Our furbabies get stressed when we're gone for long periods and may exhibit behavioral problems - the pillow just exploded! - to more severe withdrawal symptoms such as not eating or drinking water. However, with their humans working at home, our pet's separation anxiety is seemingly reduced, and our furbabies are happier than ever!

Ice Breaker – Picture it: you're on a Zoom call with your team, but no one wants to speak up. It's really not much different from the live team meetings you used to attend in the conference room physically, or is it? Then, suddenly your fierce feline jumps up on the desk and turns her attention to your face leaving her, umm, back asset facing the webcam. Pets are funny and can be a welcoming ice breaker.

pet distractions

The cons of working at home with pets:

Curiosity – This is the flip side of the ice breaker. Sometimes our furbabies' interest can go a little too far and become a significant disruption. It's hard to control something when we don't know when it will happen. How we react, however, is the key. I've stopped worrying so much about my cat's interruptions and just go with it. Most days, I can get her to settle in my lap with minimum distraction.

Pet boredom – You are home, so to your fluffy little furball, that means you're at their disposal - It's playtime! To help alleviate the boredom factor, set up play times with your pet throughout the day. In the morning, for example, before you start your work day, and again at the end. The important thing to remember is to have consistent interaction times. Consistent routines are very beneficial for pets and will help relieve anxiety disorders. Keeping to the same schedule as much as possible is good for them and you.

pay attention to me

Disruptions - When you work from home and have pets, disruptions will happen, The sudden and immediate need to go outside, a frantic barking session, or the chasing of a "ghost" mouse. Aside from locking yourself in a separate room away from your pets, there isn't much you can do to prevent these disruptions, which, as we know, usually happen at the most inopportune time.

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